Latest News

TFT-LCD panels usually feature a coating on the surface of the polarizer film, designed to reduce glare and reflections. Because of their chemical properties, some of these coatings have a tendency to hold onto dirt and oil. A computer user’s fingers are a ready source of both, and people touch the hinged screens on notebook computers quite often in order to adjust them.

Generally, to make LCD panels dirt-resistant, manufacturers must add a second coating to the polarizer film in addition to the glare-reduction coating. This is a time consuming process that slows delivery time and adds to the cost of panels. LG.Philips LCD has found a way to eliminate this additional step while also delivering superior dirt resistance.

“Our new panel employs a principle similar to that used on non-stick frying pans. Dirt and oil can easily be wiped away,” said Byung-Chul Ahn, who heads up development of advanced technology for LG.Philips LCD.

“Like millions of other people, we use notebook computers when traveling on business. Fingerprints have always been an especially big annoyance, and if they are not cleaned off immediately they become even harder remove from the screen. That is why we developed this new technology. At LG.Philips LCD we will continue to develop products that not only meet our customers’ needs but exceed their expectations,” Ahn added.

The new technology will initially be used on LG.Philips LCD’s 15.4-inch widescreen panels for notebook computers and mass production of the product will begin in the first half of 2008. The company plans to expand availability of the new technology to notebook panels of all sizes by the end of next year.

###

About LG.Philips LCD
LG.Philips LCD Co., Ltd [NYSE: LPL, KRX: 034220] is a leading manufacturer and supplier of thin-film transistor liquid crystal display (TFT-LCD) panels. The company manufactures TFT-LCD panels in a wide range of sizes and specifications for use in TVs, monitors, notebook PCs, and various applications. LG.Philips LCD currently operates seven fabrication facilities and four back-end assembly facilities in Korea, China and Poland. The company has a total of 23,000 employees operating in ten countries around the world. Please visit http://www.lgphilips-lcd.com for more information.

Forward-Looking Statement Disclaimer
This press release may contain forward-looking statements. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements. These statements are based on current plans, estimates and projections, and therefore you should not place undue reliance on them. Forward-looking statements speak only as of the date they are made, and we undertake no obligation to update publicly any of them in light of new information or future events. Forward-looking statements involve inherent risks and uncertainties. We caution you that a number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Additional information as to factors that may cause actual results to differ materially from our forward-looking statements can be found in our filings with the United States Securities and Exchange Commission.

Contact:
Bang-Soo Lee, VP, Public Affairs & PR
LG.Philips LCD
Phone: +822-3777-1020
E-mail: bsleeb@lgphilips-lcd.com

Sue Kim, Senior Manager, Corporate PR
LG.Philips LCD
Phone: +822-3777-0970
E-mail: sue.kim@lgphilips-lcd.com