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LG.Philips LCD’s 15-inch Notebook PC Panel World’s Lowest Power* and Brightest Single Lamp* 15-inch Display

2005-03-02

"Today’s wireless world requires large and wide displays of all types," said Bruce Berkoff, Executive Vice President of Marketing for LG.Philips LCD. "We are happy to see that our progress in developing large and wide, light-weight and lower power notebook PC displays is being noticed by the mobile PC industry. LG.Philips LCD remains committed to producing large and wide, low-power display panels such as the LP150X10-A3 in order to meet the needs of industry-leading mobile PC manufacturers."

The LP150X10-A3 display features XGA resolution (1024 x 768), weighs only 565 grams, helping to lower the overall weight of notebook PCs, and can achieve a brightness of 400nits.

As notebook PCs become ubiquitous for computing, entertainment, and communication, the need for improved visual performance and longer battery life become paramount. The Mobile PC Extended Battery Life Working Group (EBL-WG)**, a group of companies working together to extend the battery life of mobile PCs, has been focused on display subsystem power reduction since its inception, as this subsystem consumes the most power in the notebook PC***. “LG.Philips LCD’s announcement today clearly demonstrates that improved visual performance and longer battery life can go hand in hand," said Kamal Shah, display strategy and mobility enabling initiative manager, Mobile Platforms Group, Intel, and chairman of the Mobile PC EBL-WG. "LG Philips LCD's innovative display sets a new bar for innovation among display manufacturers, and should help contribute to better awareness and broader availability of low-power and longer-battery-life notebook PCs."

LG.Philips LCD’s ongoing leadership in the development of large and wide notebook PC displays with low inherent power consumption is helping to enable the next generation of highly functional and mobile notebook PCs.

[Footnotes]
* Measurement done at the Intel lab based on Extended Battery Life Working Group (EBL-WG)** display power measurement methodology recommendations; based on tests of 46 15-inch XGA panels from various suppliers.
** The Extended Battery Life Working Group (EBL-WG) is a group of companies working together to extend the battery life of mobile PCs. More information on the EBL-WG can be found at www.eblwg.org.
*** Average platform power

[About LG.Philips LCD]
LG.Philips LCD (NYSE: LPL, KSE: 034220) is a leading manufacturer and supplier of thin film transistor liquid crystal display (TFT-LCD) panels. The Company manufactures TFT-LCD panels in a wide range of sizes and specifications primarily for use in notebook computers, desktop monitors and televisions. Headquartered in Seoul, South Korea, LG.Philips LCD currently operates six fabrication facilities in Korea and has approximately 13,000 employees in locations around the world. For more information about the Company, please visit http://www.lgphilips-lcd.com. LG.Philips LCD makes "Technology you can see!"


[Forward-Looking Statement Disclaimer]
This press release may contain forward-looking statements. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements. These statements are based on current plans, estimates and projections, and therefore you should not place undue reliance on them. Forward-looking statements speak only as of the date they are made, and we undertake no obligation to update publicly any of them in light of new information or future events. Forward-looking statements involve inherent risks and uncertainties. We caution you that a number of important factors could cause actual results to differ materially from those contained in any forward-looking statement. Additional information as to factors that may cause actual results to differ materially from our forward-looking statements can be found in our filings with the United States Securities and Exchange Commission.

Media Contacts:
Bruce Berkoff, EVP, Marketing
LG.Philips LCD
Phone: +822-3777-0707 or 215-206-6506
e-mail: bruce@lgphilips-lcd.com

Sue Kim
Edelman (Seoul)
Phone: +822-2022-8239
e-mail: sue.kim@edelman.com<B

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